to Mashable one government agency, the Interior Department, has Instagram figured out. This image is of the super moon in late June. "Beautiful photo of the #Moon over #TurretArch in #Arches National Park last night." Take a look at their Instagram account and marvel at the images that document the natural beauty of the United States. Don't the images make you want to visit some of these places? And maybe submit a photo to their summer contest (2013)? Notice that the contest is posted on the White House blog. Interior has a news page, but I don't find a blog. The White House would probably have more followers anyway!
Huff Post calls it "an impressively well-curated Instagram account." Director of Digital Strategy Tim Fullerton explained some of their practices to Mashable.
Instagram page has over 200,000 followers at present, another testimony to the
power of the channel. And their social media concentration on Instagram
suggests a good understanding of the channels available.
First posted July 1, 2013. Updated March 11, 2014.